Purple Shampoo Bar for Blonde, Highlighted, White Hair

Rated 4.8 out of 5
Based on 82 reviews

A toning purple shampoo that neutralizes brassiness for an ashier, cooler blonde or white while boosting long-term hair health, hydration, and shine. 

6x free: sulfate-free, silicone-free, microplastic-free, soap-free, plastic-free, cruelty-free.

pH optimized.

Includes free storage and travel bag ($6 value).

$28
$25.20
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60 Days Money Back Guarantee

1 Bar
2 X 8.4oz bottles
LUXURY SHAMPOO
1 X 16oz bottle
LUXURY SHAMPOO

Powered by 360 Triflex Complex

Start with a Solid Understanding Has your highlighted, blonde-colored, or white hair turned yellow or brassy over time? Totally normal and you are not alone. Whether your color personality is edgy or approachable, cool, or sweet - with yellowness or brass your hair goals will include neutralizing those unwanted tones with purple pigments for a brighter, more vibrant hair statement. Our purple shampoo will also help boost shine and protection by strengthening your internal hair fiber and by sealing and smoothing your outer hair cuticle layer.

Build a Strong Base
 Our pro-biome triolein gets tresses on track by effectively cleaning your scalp to avoid buildup and follicle clogging, while moisturizing your skin to avoid irritation, itchiness, and flakes. Every strand benefits—thriving from root to tip. 

Create Unbreakable Bonds 
By making contact directly, you activate bond repair technology deep in your hair fiber, which results in smoother, shinier hair. Strengthens the internal hair structure up to 3 x compared to untreated hair.

Boost your hair's unique qualities 
This shampoo was specifically developed for blonde, white, and highlighted hair with clinically proven actives such as vegan keratin, hemisqualane, and ultra-violet pigments. Activated directly on your scalp and your hair with 5x the concentration of ingredients compared to luxury liquid shampoos - all with clean and planet-friendly ingredients and zero plastic and microplastics.

-Achieve your brightest, healthiest blonde or white while improving hair hydration, smoothness, bounce, gloss, and shine

- Tones down brassiness

- Repairs bonds and strengthens hair

- Enhances the scalp biome

- Clean and naturally derived

Wet hair and bar. Gently massage bar over hair and scalp to create luxurious lather, then work lather into scalp. Rinse well. Follow with conditioner as needed. Drain and dry bar fully between uses and store in a dry place. At end of bar's life, put pieces into the included bonus shampoo bar savior bag and use fully without anything going to waste.

Bond builder 
 Clinically proven bond building technology. Strengthens the internal hair structure up to 3 x compared to untreated hair. Repairs damaged hair fibers and reduces breakage. Protects hair during chemical treatments. Helps hair color last longer.

Triolein
 Nurtures a healthy scalp and hair biome. Helps keep the scalp hydrated and reduce water loss. Clinically proven to increase hair’s shine and luster, improve smoothness and significantly reduce frizz.

Vegan Keratin restores smoothness, boosts shine and tames frizz and flyaways without extra weight.

Hemisqualane 29% frizz reduction, 30% reduction of wet combing energy; enhances color longevity, hair elasticity, and improves thermal protection.

Ultra-Violet Pigments neutralize yellow and brassy tones for more brightness and shine.

Ingredients: Sodium Cocoyl Isethionate, Tapioca Starch, Aqua (Water), Sodium Methyl Cocoyl Taurate, Hydrogenated Starch Hydrolysate, Lavandula Angustifolia (Lavender) Flower Oil, Hydroxypropylammonium Gluconate, Hydroxypropylgluconamide, Triolein, Guar Hydroxypropyltrimonium Chloride, Linalool*, C13-15 Alkane (Plant-Derived), Anthemis Nobilis (Chamomile) Flower Oil, Hydrolyzed Vegetable Protein**, Ci 60730 (Ext D&C Violet 2), Geraniol*, Benzyl Alcohol***, Sodium Benzoate***, Potassium Sorbate*** * From Natural Essential Oils ** Vegan Keratin *** Below 0.005%

Free of sulfates, soap, silicones, synthetic fragrances, phthalates, DEA, artificial dyes, formaldehydes, phthalates, and parabens. Vegan, gluten-free, plastic-free and free of microplastics, cruelty-free. 100% recyclable no-plastic packaging. Color-safe, pH optimized, and safe for use on chemically treated hair.

Includes shampoo bar bag made from organic, unbleached cotton.

Choose your conditioner

A lightweight, color-safe conditioner that boosts shine, softness and smoothness, repairs bonds, and tames flyaways without weighing hair down.

Buy any 2 bars and get 50% off the in-shower bar home.

$28
$25.20
Earn 84 rewards points with this purchase. Sign up for rewards

60 Days Money Back Guarantee

Hydrating, bond building conditioner that strengthens dry and damaged hair, reduces frizz, prevents future damage, protects and enhances hair color, and boosts smoothness and shine.

Buy any 2 bars and get 50% off the in-shower bar home.

$28
$25.20
Earn 84 rewards points with this purchase. Sign up for rewards

60 Days Money Back Guarantee

Deeply nourishing and hydrating conditioner that doubles as leave-in conditioner. Moisture, frizz reduction, bond repair, shine, smoothness, detangling, hair color protection, and curl definition for curly, coily hair and straight or wavy hair that is extremely frizzy or damaged.

Buy any 2 bars and get 50% off the in-shower bar home.

$28
$25.20
Earn 84 rewards points with this purchase. Sign up for rewards

60 Days Money Back Guarantee

Choose a Bar Home

The ultimate bar home. Maximize the life of your favorite bars and say goodbye to cluttered shower spaces with our shampoo & conditioner bar shower organizer. 100% recycled ABS.

Fits 4 Bars – 360° Air Ventilation – Easy, No-Drill, No-Tool, and Glue-Free Installation.

7 3/4" in width, 3 1/4" in depth and 2 3/4" high without the vacuum hook.

Save an extra $15: get your shower home for $30 with the purchase of 2 bars or more.

$45
Earn 135 rewards points with this purchase. Sign up for rewards

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Perfect for the jetsetter, the gym-goer, or simply for everyday use, this easy carry-on makes it effortless to bring your favorite bar anywhere you go. Space-efficient and chic, our sturdy travel case is made of 100% recycled ABS, making it both eco-friendly and durable.

Fits 1 Bar – 360° Air Ventilation. 2 15/16" wide, 3 1/6" high (with feet), 1 3/4" deep.

Save $30 - get 2 travel cases for $30 with the purchase of 2 bars or more.

$25
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Fits 1 Bar – 360° Air Ventilation

Perfect for the jetsetter, the gym-goer, or simply for everyday use, this easy carry-on makes it effortless to bring your favorite bar anywhere you go. Space-efficient and chic, our sturdy travel case is made of 100% recycled ABS, making it both eco-friendly and durable.

2 15/16" wide, 3 1/6" high (with feet), 1 3/4" deep.

Save an extra $15: get 2 travel cases for $30 with the purchase of 2 bars or more.

$45
Earn 135 rewards points with this purchase. Sign up for rewards

60 Days Money Back Guarantee

60-Day Trial . 5x concentration of luxury shampoo

Risk-Free Growth Guaranteed Or Your Money Back Learn More

Real Results, Real Reviews: Hear What Hair Revivers Like You Are Saying

Rated 4.9/5 by 5,000+ Happy Customers

5x THE CONCENTRATION OF CLINICALLY-PROVEN INGREDIENTS

90% saw a significant reduction in yellow and brassy tones.

TRIFLEX: SCALP + HAIR TREATMENT WITH EVERY WASH

TRIFLEX 360: our breakthrough, only-one-of-its-kind haircare system.

Think of it as shampoo PLUS treatment - designed to optimize the health and happiness of your whole hair, from scalp, to bonds, to every last beautiful strand.

super clean + zero waste

CLEAN

CLEAN

  • No Sulfates
  • No Silicones
  • No Synthetic Fragrances
  • No Parabens
  • No Phthalates
  • No DEA
  • No Formaldehydes
SUSTAINABLE

SUSTAINABLE

  • no plastic
  • no microplastics

HOw to USe

superzero

Step 01: Wet

superzero is super easy to use. Wet your bar and your hair.
superzero

Step 02: Activate

Massage bar onto scalp in circular motions to form lather.
superzero

Step 03: spread & Rinse

Massage formula into scalp. Rinse and follow with conditioner as needed.

GOT QUESTIONS?

Does the shampoo bar lather?

Yes. Luxurious and near instant lather. Massage the wet bar over
wet hair in circular motion. It can take a little longer the first time
you use it but starts to be super easy with the second use and onwards.

Does the shampoo bar strip my hair color?

No. Our bars are not only color-safe but they do help protect hair color
by repairing bonds and smoothing the outer cuticle layer.

Does the shampoo bar dry out my hair?

No. The lather from the bar thoroughly cleanses while triolein moisturizes your scalp, and our bond repair technology goes deep and replenishes your hair fiber.

Is it bad for my hair to rub the bar directly onto it?

No. In fact, the direct application is amazing for your hair because potent ingredients get delivered directly to your scalp and strands without dilution. Lather builds gorgeously as you gently massage the bar over hair.

Is is a soap bar?

No. We set out to make the world’s greatest shampoo, not the world's most mislabeled soap. As demand grows for shampoo bars, companies are scrambling to get in on the trend –– throwing together quick formulas
that are more soap than shampoo.

Soap is horrible for hair washing, ultimately leading to long-term damage. That’s why in all of our formulas, we avoid saponification (the chemical reaction that produces soap).

What is the scent of the bar?

Our bars do not contain synthetic fragrances. The scent comes from natural ingredients and a hint of lavender and chamomile oil. The scent can appear stronger when you take the bar from the box but it will subside when you wet the bar with water.

Reviews

average rating 4.8 out of 5
Based on 82 reviews
  • 5 Stars
    72 Reviews
  • 4 Stars
    8 Reviews
  • 3 Stars
    1 Review
  • 2 Stars
    1 Review
  • 1 Star
    0 Reviews
98% of reviewers would recommend this product to a friend
82 Reviews
Reviewed by Sarah M.
Verified Buyer
I recommend this product
Shampoo frequency
Every other day
Hair length
Medium
Hair texture
Straight
Hair color
Natural
The product is better than my liquid hair care
yes
Rated 5 out of 5
Review posted

Still happy after all these years

I first purchased superzeros purple shampoo over two years ago, and even the new shape version is great. I simply can't find anything as good. It lasts a long time, and it works with hard water.

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superzero

To many more years with you, Sarah <3 Thank you so much for the love and support!

Reviewed by Dara D.
Verified Buyer
I recommend this product
Shampoo frequency
2-3 times a week
Hair length
Short
Hair texture
Wavy
Hair color
Natural
The product is better than my liquid hair care
yes
Rated 5 out of 5
Review posted

Love this shampoo!

I love this it makes my grey hair shine white and beautiful

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superzero

Yes, the purple shampoo bar does help with toning. Thank you so much!

Reviewed by Patricia J.
Verified Buyer
I recommend this product
Shampoo frequency
2-3 times a week
Hair length
Short
Hair texture
Wavy
Hair color
Natural
The product is better than my liquid hair care
yes
Rated 5 out of 5
Review posted

I have white hair

I’ve tried many purple shampoos. They all caused an itchy rash on my scalp. Your product does not. I am a permanent fan.

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superzero

Thank you so much <2 We make sure to avoid harsh chemicals on our bars.

Reviewed by MaryBeth D.
I recommend this product
Shampoo frequency
2-3 times a week
Hair length
Medium
Hair texture
Thick
Hair color
Natural
The product is better than my liquid hair care
yes
Rated 5 out of 5
Review posted

The best shampoo I know of.

Very thick white/gray hair. Turns grungy yellow with frizz first couple of days after all other shampoos…Klorane, a couple of lush bars. Problems all gone with this product. White/gray check, great cut shows,check no frizz check.

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superzero

Thank you so much for your feedback, MaryBeth. The purple shampoo does tone down brassiness.
We are ecstatic to know that you are loving it.

Reviewed by Alison
avocado + chamomile purple shampoo bar for blonde and highlighted hair
Reviewing
avocado + chamomile purple shampoo bar for blonde and highlighted hair
I recommend this product
Rated 4 out of 5
Review posted

4 Stars

Didn't tone my hair as it should of, if anything it stripped the toner and left me brassy. Good cleaning effect though

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Reviewed by Robin G.
Verified Buyer
I recommend this product
Shampoo frequency
Every other day
Hair length
Medium
Hair texture
Dry
Hair color
Natural
The product is better than my liquid hair care
yes
Rated 4 out of 5
Review posted

PURPLE SHAMPOO BAR

So far I have only used it a few times. But I do like how my hair looks and feels after use. I got the purple one because I have white hair. And it was starting to get brassy looking . I am hoping with more use it will correct that problem. Thank you for giving us an alternative product.

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superzero

We are delighted to know that you are enjoying your purple shampoo bar <3 In time you'll notice a big difference in your white hair. We're definitely looking forward to seeing the results! Thank you so much, Robin.

Reviewed by Janis S.
I recommend this product
Shampoo frequency
2-3 times a week
Hair length
Medium
Hair texture
Straight
Hair color
Natural
The product is better than my liquid hair care
yes
Rated 5 out of 5
Review posted

WONDERFUL

I tried this after a promotion on GMA. I'm thrilled with the shampoo and conditioner. I'm 71 years of age and have shoulder length naturally white hair. Stick straight. These products clean and condition beautifully. I'll never change shampoo. May try the deeper conditioner. Get so many compliments and people are surprised when I explain the concept of bar products. This is my first review ever. Highly recommend!!

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superzero

Thank you so much, Janis <3 Reading this truly made our day.
We do our best to make sure we give you the best quality and still help the environment.
We truly appreciate your feedback and your support <3

Reviewed by Lori G.
Verified Buyer
I recommend this product
Shampoo frequency
Every day
Hair length
Short
Hair texture
Curly
Hair color
Colored
The product is better than my liquid hair care
yes
Rated 5 out of 5
Review posted

Purple Shampoo...Love it!

I am very happy with the product. It does not weigh down my hair. Often, I skip a day and my hair still looks clean.

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superzero

Thank you so much for the love <3 That's superzero, moisturizes your hair without feeling weighed down.

Reviewed by Jenny H.
Verified Buyer
I recommend this product
Shampoo frequency
Every other day
Hair length
Medium
Hair texture
Fine
Hair color
Natural
The product is better than my liquid hair care
yes
Rated 5 out of 5
Review posted

Great shampoo

It really cleans and softens. I think I found my new shampoo!

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superzero

Love love love it! We look forward to seeing you more <3

Reviewed by Elizabeth M.
Verified Buyer
I recommend this product
Shampoo frequency
2-3 times a week
Hair length
Medium
Hair texture
Straight
Hair color
Natural
The product is better than my liquid hair care
yes
Rated 5 out of 5
Review posted

Great for greys

This shampoo has been a godsend for me as someone who greyed early and decided against altering it. My hair is super soft and my greys have softened quite a bit.

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superzero

Love love love it!!!! You look wonderful on your picture <3 Thank you so much, Elizabeth.