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a new era of beauty heroes
Inspired by a desire for a more beautiful future, we bio-design concentrated hair and body care to transform your hair and skin with active-packed, plant-based, clean, and customized formulations and absolutely zero plastic. Because the only thing that is better than beauty is beauty that does no harm.
expert formulations, tailored to you
For dry, frizzy, colored, and curly hair
For fine, normal, and oily hair
For thinning, aging hair
For coily, kinky hair
For itchy, flaking scalps
For all-over body and hair
the superzero difference
bio-designed with the power of nature
Combining the very best of nature & science: our plant-based, vegan, and cruelty-free formulations are powered by biotech science that transforms raw, natural ingredients into safe, high-performing beauty products.
1.More on Ingredients
expertly optimized to different hair types
Each of our bars is expertly formulated with potent actives that have been selected to target specific hair types and concerns. Whatever your hair or scalp condition, we have carefully designed the right bar for you.
2.More on Formulation
fighting for our environment & against plastic
We’re committed to radically reducing beauty's carbon footprint and eliminating plastic. Our shampoo bars are climate neutral & certified microplastic-free. We partner with 1% for the Planet for a better tomorrow.
3.More on Sustainability
From the press
“The gorgeous shampoo lathers up without the drying detergents in conventional shampoo…and it easily sweeps away product buildup and grime, while treating my hair to moisturizing oils.”
From the press
"Superzero, a new sustainable hair-care line of bar shampoos and conditioners that actually perform"
From the press
"Packed with cocoa butter to help nourish dry, damaged hair, while also being color safe thanks to its natural silicone alternatives and lack of artificial fragrance"
From the press
"Superzero is out to be the Tesla of plastic-free haircare bars"
concentrated care optimized for your hair type
It's not just that we took out the plastic. Our hair bars are packed with sophisticated formulations made with only the best and cleanest ingredients, and optimized for your hair type. And the lather - oh, the lather! It's not just hair care. It's hyper concentrated hair care.
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sustainability by design from plastic-free to climate neutral
With 90% less carbon emissions than the liquid stuff, we don't need to greenwash. We carefully consider the environmental impact of each element of or our products, and recently were climate neutral certified by Climate Partners. Interested in what that means?
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